[{"@context":"https:\/\/schema.org\/","@type":"BlogPosting","@id":"https:\/\/www.grossmcginley.com\/resources\/events\/join-the-discussion-this-june-digital-marketing-risks\/#BlogPosting","mainEntityOfPage":"https:\/\/www.grossmcginley.com\/resources\/events\/join-the-discussion-this-june-digital-marketing-risks\/","headline":"Join the Discussion this June: Digital Marketing Risks","name":"Join the Discussion this June: Digital Marketing Risks","description":"Marketers\u00a0in the 21st century are on the cutting edge of consumer technology, utilizing a multitude of communication […]","datePublished":"2016-05-09","dateModified":"2021-05-18","author":{"@type":"Person","@id":"https:\/\/www.grossmcginley.com\/resources\/author\/kimberly-spotts-kimmel\/#Person","name":"Kimberly Spotts-Kimmel","url":"https:\/\/www.grossmcginley.com\/resources\/author\/kimberly-spotts-kimmel\/","identifier":5,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/6c66e0083a0d0d84a753e87e22759579?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/6c66e0083a0d0d84a753e87e22759579?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Gross McGinley, LLP","logo":{"@type":"ImageObject","@id":"https:\/\/www.grossmcginley.com\/wp-content\/uploads\/2017\/10\/logopng-00436945-e1531508982151.png","url":"https:\/\/www.grossmcginley.com\/wp-content\/uploads\/2017\/10\/logopng-00436945-e1531508982151.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.grossmcginley.com\/wp-content\/uploads\/2016\/05\/student-laptop.jpg","url":"https:\/\/www.grossmcginley.com\/wp-content\/uploads\/2016\/05\/student-laptop.jpg","height":800,"width":800},"url":"https:\/\/www.grossmcginley.com\/resources\/events\/join-the-discussion-this-june-digital-marketing-risks\/","about":["Events"],"wordCount":195,"keywords":["Business Law","Intellectual Property","Internet Law","Privacy & Media","Privacy and Data Security"],"articleBody":"Marketers\u00a0in the 21st century are on the cutting edge of consumer technology, utilizing a multitude of communication channels to reach target customers. In an effort to stay on top of the latest trends, they sometimes take risks,\u00a0consciously or unconsciously,\u00a0that can end up being quite costly.Join us for a panel discussion providing marketing, media, and legal\u00a0perspectives on the risks\u00a0taken in digital marketing. The session will cover how to mitigate those risks to ensure you limit potential threats to your business. With an interactive presentation and real-life examples, we will cover a host of topics, from protecting the content you create, guidelines for using content created by others, and best practices when engaging your customers.“But Everyone Else Does It!” The Risks We Take in Digital MarketingJune 1, 20168:30am to 9:30amRenaissance Allentown12 N 7th Street, Allentown, PA 18101Light breakfast will be served.This event is offered free of charge.REGISTER TODAYFeatured Panelists:\tStacy Wescoe, Online Editor, Lehigh Valley Business\tKaitie Burger, Social Media & Communications Manager, Discover Lehigh Valley\tKimberly A. Spotts-Kimmel, Attorney (Marketing & Promotions), Gross McGinley, LLP\tNicole J. O’Hara, Attorney (Intellectual Property), Gross McGinley, LLP"},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Resources","item":"https:\/\/www.grossmcginley.com\/resources\/#breadcrumbitem"},{"@type":"ListItem","position":2,"name":"Events","item":"https:\/\/www.grossmcginley.com\/resources\/\/events\/#breadcrumbitem"},{"@type":"ListItem","position":3,"name":"Join the Discussion this June: Digital Marketing Risks","item":"https:\/\/www.grossmcginley.com\/resources\/events\/join-the-discussion-this-june-digital-marketing-risks\/#breadcrumbitem"}]}]